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Zapier vs n8n

PickDuel generated this matchup from public website evidence · Updated 22 Sept 2026

Zapier

zapier.com

82

4.1

LEADS

n8n

n8n.io

78

3.9
VS

Zapier has a narrow edge.

Zapier tells you the price. n8n makes you guess

COMMUNITY PICK

Community verdict is still open. The first back decides the Community Pick.

One tap, no signup. Your back moves that company up the community board; more backers make it the Community Pick. The score doesn't change.

WHICH SHOULD YOU CHOOSE?

Both are defensible: it depends on which of these you actually care about.

Choose Zapier if…

  • you care most about integrations4 of 79 reviewers praise it
  • you can't afford problems with customer support9 reviewers raise it about n8n
  • you want the costs spelled out up frontclearer on pricing clarity (90% against 70%)

Choose n8n if…

  • you care most about self-hosting9 of 49 reviewers praise it
  • you can't afford problems with customer support32 reviewers raise it about Zapier

Worked out from prices read on each company's own site and what reviewers repeatedly say, both linked below. We don't pick a winner: the right answer depends on which of these you care about.

AT A GLANCE

SEARCH INTEREST

n8n gets 77% of Google searches between the two.

Zapiern8n

Zapier
-47% 3 mo
n8n
-40% 3 mo

Google Trends, 12 months, searches for “Zapier” and “n8n”.

WEB POPULARITY

Zapier
#2,968186 30d
n8n
#6,000120 30d

Zapiern8n

Worldwide rank among the top 1M sites (Tranco). Lower number = more visited.

BIGGEST GAP

Pricing clarity

Zapier is 4 of 15 points ahead of n8n.

Zapier
n8n

THE FIX THAT FLIPS IT

n8n should put real monthly prices next to Starter, Pro, and Business on its pricing page instead of leaving visitors to decode '2.5K' and '10K' as cost signals.

See the full move

WHY ZAPIER LEADS

Zapier's pricing page has actual dollar figures ($19.99, $69) next to named tiers, while n8n's plans are labeled '2.5K' and '10K' with no currency in sight. Add in Zapier's SOC 2 plus SOC 3 badges and named customer quotes, and the trust and pricing gaps are what separate an 82 from a 78.

  1. 1

    Zapier prints numbers, n8n prints tiers

    EDGE ZAPIER

    Zapier's pricing page lists Free, Professional at $19.99/month, Team at $69/month, with task caps spelled out. n8n's pricing page names its plans '2.5K,' '10K,' and '40K' with no dollar figure attached, and the only currency amount anywhere on the page is a 4,000 EUR overage fee buried in the FAQ.

    Zapier · siten8n · site

  2. 2

    Zapier stacks up more third-party proof

    EDGE ZAPIER

    Zapier's site cites SOC 2 Type II and SOC 3, claims 87% of the Forbes Cloud 100 as customers, and runs named quotes from Superhuman and Remote describing operational impact. n8n counters with GitHub stars, a 4.7/5 G2 score, and a Vodafone case study, solid but thinner on named enterprise voice.

    Zapier · siteZapier · siten8n · site

  3. 3

    n8n knows exactly who it's for

    EDGE N8N

    n8n's homepage meta description says it 'uniquely combines AI capabilities with business process automation, giving technical teams the flexibility of code with the speed of no-code,' and backs it with air-gapped deployment. Zapier's homepage tries to cover Fortune 500 RevOps teams and first-time founders in the same breath, which reads broader but less pointed.

    n8n · siteZapier · site

HEAD TO HEAD

Zapier vs n8n compared on PickDuel
MeasureZapiern8n
PickDuel score82/10078/100
Rating4.13.9
Positioning20/2522/25
Product clarity16/2016/20
Trust16/2014/20
Conversion16/2016/20
Pricing clarity14/1510/15
Web popularity rank#2,968#6,000
Share of Google searches23%77%
Community backers00

Zapier

GOOD AT

Zapier backs its claims with exact prices, compliance badges, and named customer quotes, so a visitor never has to email sales just to understand what they'd pay or who else uses it.

COSTING THEM

The homepage tries to be everything to everyone, from Fortune 500 IT teams to solo founders, which makes the pitch feel wide instead of sharp.

n8n

GOOD AT

n8n's positioning is unusually specific, naming IT Ops, SecOps, and DevOps by title and leading with self-hosted, air-gapped deployment as a real differentiator, not a footnote.

COSTING THEM

The pricing page names plans by execution volume alone, no dollar signs anywhere except a stray EUR overage fee, so a visitor has to dig or start a trial just to learn what they'd actually pay.

THE OVERTAKE MOVE

n8n should put real monthly prices next to Starter, Pro, and Business on its pricing page instead of leaving visitors to decode '2.5K' and '10K' as cost signals.

Fix it, then rescan in a week to see if the result flips.

QUESTIONS PEOPLE ASK

Which is better, Zapier or n8n?

Zapier scores 82/100 to n8n's 78/100 on PickDuel. Zapier's pricing page has actual dollar figures ($19.99, $69) next to named tiers, while n8n's plans are labeled '2.5K' and '10K' with no currency in sight. The score rates how clearly each public website explains the product, earns trust, shows pricing and asks for the next step. It is not a judgement of product quality.

What does Zapier do?

Automates workflows and connects AI agents across thousands of business applications. (Based on zapier.com.)

What does n8n do?

Workflow and AI agent automation platform combining visual node building with custom code flexibility. (Based on n8n.io.)

How do Zapier and n8n compare on pricing?

Zapier: Displays clear tiers (Free, Professional at $19.99/mo, Team, Enterprise) along with task allocations and limits. n8n: Plans (Starter, Pro, Business, Enterprise) and execution-based billing rules are explained, but exact currency price figures per tier were omitted from the visible text snippets except for an overage fee (4,000 EUR).

Who does the community back, Zapier or n8n?

Nobody has backed either side yet. Anyone can back one side, once, with no signup. Backing never changes the PickDuel score.

How is the PickDuel score calculated?

PickDuel reads up to three public pages per website and runs one web search. A language model rates 11 specific signals from 0 to 5, and fixed code turns them into a 0-100 score: positioning 25, product clarity 20, trust 20, conversion 20, pricing clarity 15.

SOURCES

PickDuel scores public website communication, not product quality. Backers never change the score. How scoring works

THE SHORTLIST

Almost nobody decides between two. These are the businesses the public puts next to Zapier, with the reason each one comes up — checked against their own sites and their public reviews, not our opinion.

  • Make

    Visual no-code platform to build, manage, and scale AI workflows and app automations.

    79
    • Praised for flexibility · 11 of 78 public reviews
    • Already compared head to head
    • Same market · Workflow Automation Platform
  • n8n

    Workflow and AI agent automation platform combining visual node building with custom code flexibility.

    78
    • Praised for self-hosting · 9 of 49 public reviews
    • Already compared head to head
    • Same market · Workflow Automation Platform
  • Pipedream

    Integration infrastructure providing managed auth, MCP servers, and 10,000+ tools for AI agents.

    71
    • Already compared head to head
    • Same market · Integration & API Automation Platform

The same rules run in both directions: Zapier is on 3 other shortlists for the same reasons. Nothing here rates anyone's product, and no business can pay to be added or removed. Something wrong? Tell us

YOUR TURN

Who beats your business?

Your score, your closest rival and the one fix that would flip it. About a minute.